Blog Brunch

Month

August 2012

2 posts

Reader Engagement Recap - August Brunch

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Q1: Blog Comments: What platform (ex: disqus, facebook) do you use? What are your do’s & don’ts to responding to feedback/comments?

@ParkerEtc @Squarespace’s platform is seriously user intuitive. I’ve never had to think of implementing any other platforms.

@floralandfrayed: I installed disqus after a previous brunch at the suggestion of @17thandIrving since then I’ve had more engagement than ever

@inspiredtoshare: I simply use Wordpress and I try my best to respond to thoughtful, constructive comments or questions!

@17thandIrving: I use @disqus. It’s easy to manage and allows you to sign in with a Twitter/Facebook/Disqus account. Great spam protection.

@muellermm: I use the “Social” plugin for wordpress, which automatically pulls likes & comments from Facebook + mentions from Twitter

@Chelsea_Costa: I try to respond to every comment I can! To me, the woke point is to actually converse with readers

@writeousbabe: I also try to comment on the blogs of readers who comment on mine.

@caseemarie I implemented a FB commenting plugin with my standard system (self-hosted WP) and I saw interaction from Facebook right away.

@prettyandfun Don’ts: don’t bother responding to negative comments, just ignore them. Not worth fighting!

‪@lalalovelythngs It’s IMPORTANT to always reply to someone who has a question or makes a point that contributes to the conversation.

@BudgetFairyTale If I know they are on Twitter, I’ll also thank them for their comment on Twitter. Please like to see their name mentioned!

@hello_vanny: I also LOVE when I receive emails that someone has replied to a comment I’ve left on their blog.


Q2: What’s the best way to connect with your readership outside of your blog platform? 

@mackenziehoran: Twitter for a quick hello, email for questions & to discuss collaborations, & of course in person when possible!

@amymoorestudio: Nothing beats IRL meetups!! I’ve met some of my best friends from blogging! :)

@StudioDIY: Twitter has been my biggest way to engage. I’ve found Instagram great too! People LOVE seeing sneak peeks of what’s to come! #blogbrunch

@17thandIrving: Twitter. I’ve become good friends with people that commented on my blog once!

@ParkerEtc: Make time to meet up when the opportunity arises. Coffee, cocktail hour or invitation to an event youre hosting.

@mspinkandblue I love email! It feels so personal, Ive definitely emailed as a response to a tweet or comment and had positive results.


Q3: Being a Blogger can be BUSY, how do you organize/manage submissions, requests, contacts, emails & questions from your readers?

BestofthisLife: I block off time to do certain things: post brainstorm, photography, visiting blogs, email response. Schedule it in!

HitchDesign: I try to keep template emails to help save time on responses.

InspiredtoShare: I do my best to respond within 24 hours but in the end we’re all human and it’s ok if life getsin the way! Just be genuine.

PinegateRoad: @TeuxDeux is a godsend. If it doesn’t go on there, it doesn’t get done.

MsPinkandBlue: Twitter lists are great for organizing contacts! (just be careful what you name them, everyone can see)

MackenzieHoran: Email folders, iCal reminders, and making a concerted effort to keep my inbox under 50 emails at all times!

Sister_Mag: Can I confess: sometimes I use a paper pad ;)

FloralandFrayed: My readership is a bit smaller so I do my best to answer emails as they come in.

AlliePal: All my contact forms go to one email and I respond at the end of the day. I schedule guest posts on Google Cal.

LaLaLovelyThngs: Using gmail is a great way to stay on top of things. Creating Folders, Filters and Color Coding E-mails.


Q4: What’s the best way to receivefeedback from your readers, and how much do you tailor your content to your readership?

17thandIrving: Comments are like bits of encouragement. That’s why I leave them for others & respond to mine.

ScoutRentals: I propose questions to my readers at ends of posts where I feel like additional engagement would enhance the topic overall.

Chelsea_Costa: Important to give your readers what they need and want, but more important to stay true to your voice and vision.

ParkerEtc: I simply adore emails from readers on anything. Advice, questions, photo & layout inquires.

Carbarton: I check analytics to see what my readers respond most to, but it doesn’t define my blog or my content!

NessaBirdie: There has to be a balance. You don’t want to completely change for your readers. You will begin to loose your voice!

HelenaMarie: I think you have to strike a balance between “posts that will get hits” and “posts that you love to write” to staygenuine.

OfAnselm: If we didn’t want readers we’d keep locked journals. Tailoring to the readers (at least to a point) is important to blogging.

FreeSpiritReign: Comments on posts! They make such a difference in knowing what content is being read.

BudgetFairyTale: I pay attention to what people are responding to on FB, Twitter, Pinterest & look for a pattern, and tailor my posts to them.


Q5: Does your blog content affect the way you communicate on your social media? What’s the best way to track your social media engagement?

@bestofthislife I post from the heart & when others can relate to a subject, I ask if they want more of it. That can be inspiration or a recipe!

@ParkerEtc I never track engagement by numbers. Track it with depth of relationships.

@elembee_ I try to look for ways to expand my content across other social media channels, offer something extra or start a conversation.

@HitchDesign I focus as much of my social media on showing an extension of the content I supply day to day.

@mackenziehoran I started a “tell me about yourself” feature to learn more about my readers & what they love! http://bit.ly/MFiopO

@mspinkandblue I track with @sproutsocial often and Google. It can connect with your analytics!

@carbartonI try to maintain the same personality across platforms. My voice is my brand, and I keep it consistent.

@floralandfrayed Blogging for me is about making connections. I try to post things that will build those connections.

@Chelsea_Costa When YOU are your brand, everything you put into the world is what builds your brand. Make sure it’s a good representation.

@arashmazinani I check the Facebook pages stats and followers. But you have to engage to be engaged, its no good sitting back and waiting

@ohmyhandmade I build engagement by being deeply interested in the stories of others & creating spaces for those stories to be shared 

@alliepal Lastly, I need to be a dedicated reader of OTHER blogs to stay relevant & part of a community. I’ve met amazing people.

Aug 9, 20122 notes
Blogger of the Month: Colleen Ludovice

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We are so excited to have Colleen Ludovice of Inspired to Share as our Blogger of the Month! We met Colleen at Alt. Summit and we just can’t get over her genuine, spunky personality. Trust us when we say she’s a sweetheart! We have always appreciated how Colleen engages with her readers, whether it’s a wonderfully curated post or a quick tweet. Her content is always spot on and in step with her creative life. We suggest checking her out! But first, read a little more about her:


What advice do you have to other bloggers?

My advice would be to find your focus and niche. With so many blogs out there, you have to know what you want and work to make that clear to others, too. Remember that everything you do and share is a reflection of you and your brand. Be genuine, stay true to yourself, and always remember why you started blogging in the first place. There are so many people doing amazing things and it’s easy to fall into the comparison trap, but try to stay true to your voice and vision. Think of your blog as a way to live and represent the best version of yourself that you can be!

What sparks an idea for a post?  

So many things! While I could easily get lost in inspiration online on other blogs and Pinterest (and often do), a lot of my inspiration comes from life and relationships. I try to live a simple and creative life that appreciates the details. This often means stepping away from the computer, getting outside, trying a new project, going for a bike ride, taking photos, or exploring a new place. Inspiration is everywhere! For me, ideas are always flowing, but the real challenge lies in refining those ideas and actually making them happen.

When you are not blogging what are you doing?

When I’m not blogging, I’m usually taking photos, cooking with my husband, practicing yoga, reading, watching a Friends rerun (I’m obsessed), or spending time with friends and family. Lately, I’ve also been working on a complete redesign of my blog and starting my freelance graphic design and styling career!

Ideally, how do you see blogging impacting your career/future?

Blogging has unexpectedly had a huge impact on my career. I majored in business in college and always saw myself as a business woman. However, after working my first corporate job, I quickly realized that it wasn’t for me. This resulted in a lot of soul searching, and blogging along the way. I realized that I love my blog because it’s something that is completely mine. In other words, blogging made me realize that I want to work for myself! When I first started blogging I always posted the work of other creatives, but over time, I’ve grown and realized that in addition to having my blog as a business, I want to be one of those creatives! Blogging has allowed me to experiment with design, connect with other creatives, and it’s given me the confidence to create and pursue my dream job. A few years ago I never would have thought that I would be designing a website and launching my own freelance career. While sometimes I wish I started my education and career with a clearer focus, I’m thankful that I’ve been able to realize what I want fairly quickly in the grand scheme of life. :)

Has Blog Brunch changed the way you blog or think about blogging?

Totally! I’ve found it so helpful to connect with other bloggers. After each Brunch I learn so much and leave inspired with a better sense of our blogging community. The blogosphere is constantly changing and it’s incredibly helpful to talk about the topics that so many of us deal with every day. We all have questions and something to offer, so why not help each other? Blog Brunch is a great way to stay current on the latest trends in blogging, meet others, and experience community.

What suggestions do you have for other bloggers on how to increase their reader engagement?

I would say to first of all focus on your content: be consistent and be true to yourself. Post about what inspires you and not what you think will help your traffic/comments/etc. Second, read and respond to your blog comments (in a timely manner!). This is something I really make an effort to do; it shows that you truly value your readers. While I don’t respond to every single comment, I try my best to respond to the ones I appreciate and value. It’s a great way to generate discussion and create a sense of community. I would also recommend maintaining an active presence in social media. Twitter, Facebook, and Instagram are all essentials now! I have met and connected with so many bloggers and creatives through each of these mediums- they are invaluable! Use each of them to not only promote your blog and share new content, but to give others a glimpse of your life and who you are. 

What routes of engaging with your readers do you feel have been most successful?

I think Twitter is by far my favorite way to engage with readers. It’s such a quick and easy way to ask questions and get feedback on new ideas. I’ve learned that, like most of social media, you’ll get out of it what you put in. If you take the time to respond to tweets and engage with others, it will pay off! Sometimes blogging and the online world can be isolating, and Twitter is such a great way for me to stay connected and feel part of a community. 

Have any creative opportunities arisen from being a blogger?

Yes! A lot of collaborations have come from simply being a blogger and simply being present and open to new opportunities. One time I simply tweeted that I was looking for a photographer and a tweet and an email later, a collaboration was born! It’s moments like those that make me really appreciate blogging, social media, and this crazy online world we live in. :)

Thanks Colleen!

images via Woodnote Photography

Aug 8, 20122 notes
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